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Industry AI Visibility Research

Data-driven insights on how brands appear in AI-powered search. Original benchmark reports analyzing ChatGPT, Perplexity, and Google AI visibility for executive decision-making.

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What are the current AI visibility benchmark reports available?

Comprehensive industry analysis with actionable insights for improving your AI search presence across major platforms.

CPG / Beauty & Personal CareMarch 2026

Sustainable Beauty & AI: Which Brands Win the Recommendation — and Which Get Scrutinized?

We ran 1,125 AI queries across 5 platforms in English, French, and Spanish to map how AI recommends — and critiques — sustainable beauty brands. L'Oréal leads with 320 mentions. Dove is 77% negative. Weleda and Biossance have zero negative mentions.

Key Finding: The greenwashing detection query cluster is a distinct AI risk category. L'Oréal leads it with 42 mentions at position 1.25 — a risk most CPG sustainability teams are not measuring.
30
Brands Analyzed
1125
AI Responses
7,133
Citations
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AirlinesMarch 2026

Which Airlines Does AI Recommend to LATAM Travelers — and Does Language Change the Answer?

We ran 6,780 AI queries across ChatGPT, Google AI Overview, Gemini, and Perplexity in Spanish, English, and Portuguese to map AI airline visibility across Latin America. 7 markets, 19 airlines, 3 languages.

Key Finding: Spanish queries return 4.6pp higher visibility scores than English for the same routes. Volaris ranks #3 overall — above American Airlines and Copa Airlines.
19
Brands Analyzed
6780
AI Responses
12,847
Citations
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CPG / Food & BeverageMarch 2026

GLP-1 & AI Food Visibility: Which Brands Does AI Recommend — and Does Memory Change the Answer?

12% of U.S. adults are on GLP-1 medications and turning to AI for food guidance. We ran 120 queries across ChatGPT and Gemini — with and without GLP-1 user memory context — to find which food brands AI recommends.

Key Finding: Magic Spoon surges 200% when AI "remembers" a user is on Ozempic. 9 of 21 tracked brands have zero AI mentions across both conditions.
21
Brands Analyzed
120
AI Responses
487
Citations
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HotelsMarch 2026

Spring Break 2026: Which Hotel Brands Does AI Actually Recommend?

We ran 660 queries across 4 AI engines to find out which hotel brands show up when travelers plan spring break trips. Major chains dominate 2:1 — but lifestyle brands win on quality when they appear.

Key Finding: Moxy Hotels outscores Hilton on visibility quality with 10x fewer mentions. Each AI engine has a completely different hotel personality.
16
Brands Analyzed
660
AI Responses
3,619
Citations
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Sports & AI ResearchFebruary 2026

World Cup 2026 AI Prediction Bias Study

We tested 292 web-grounded prompts across 10 markets, 3 languages, and 3 AI engines asking "Who will win the 2026 World Cup?" to uncover geographic and language bias patterns.

Key Finding: ChatGPT picks France 95% of the time. Llama without web search picks Brazil 90%—web content overrides training data.
3
Brands Analyzed
292
AI Responses
600
Citations
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Travel TechJanuary 2026

AI Travel Platform Benchmark: Mindtrip vs ChatGPT

We tested 178 travel queries across Mindtrip and ChatGPT, generating 352 responses and tracking 890 citations. Analysis reveals 58.7% disagreement rate and significant partner influence.

Key Finding: 58.7% disagreement rate reveals fundamentally different recommendation logic between platforms
50
Brands Analyzed
178
AI Responses
890
Citations
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CruiseNovember 2025

Cruise Industry AI Visibility Benchmark

Comprehensive analysis of how 15 major cruise brands appear in AI-powered search across ChatGPT, Google AI Overview, and Perplexity.

Key Finding: Virgin Voyages and Regent Seven Seas lead position scores despite lower mention frequency
15
Brands Analyzed
235
AI Responses
2,024
Citations
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